The hospitality industry is one of the sectors that is heavily dominated by diversity and hence relies on a multitude of skill sets and talents for its smooth running. Ranging from hotels, clubs, restaurants, this sector requires a highly effective and strategic human resource management strategy that can synergize the myriad activities of this business, paving a path towards holistic growth of the business.
Human Resource Management: Facilitating Hotel’s Success
In today’s highly competitive hospitality landscape, an industry driven by consumer centricity and quality service, the important question that needs to be answered then is what is the differentiating factor in such a competitive network. There is no doubt that par excellence customer service backed by a robust human resource team is the pillar of the entire hotelier business’s foundation.
Since the members of the workforce are in direct contact with the guests, the support, courtesy and personal qualities of the staff, alongside standard of quality is equally instrumental in driving customer satisfaction and success of the hotel. Therefore, it’s pivotal for hoteliers to focus on the holistic development of their employees, prioritising employee needs and aligning them with hotel’s business goals and values.
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Sales Incentive on Per-Room Occupancy
While Sales Incentive has been used since time immemorial to motivate and reward the team’s performance, sales incentive on per-room occupancy is a great way to both attract guests and stimulate the sales team to perform at the apex level, bringing in new customers and retaining the old ones.
Service Incentives on Customer Satisfaction
Since the customer is the god for any business, especially the hospitality industry that depends on customer satisfaction for its survival and growth, it is important to reward employees that deliver excellent customer service that leaves the customer feeling relaxed, and pleased with the opulent experience provided to them.
Customer Feedback driven Incentives
Incorporating customer feedback in the business model is crucial for the growth and improvement of any businesses. But a customer-centric industry like hospitality can not operate without positive feedback from its customers and without their inputs they will seriously lack the impetus for improvement, delivering a service that is impersonal and mediocre.
By training the staff to politely ask for feedback, both employees and hoteliers can get a clear picture about their position and performance, rewarding accordingly.
Rewards Propositional to Company’s Growth
Hotel employees are certainly the backbone of any hotel’s success, since they are solely responsible for delivering the most impeccable customer journey, being at the receiving end of customer complaints and taking proactive measures to immediately resolve them.
Hence, it’s significant that company’s reward their staff propositional to the company’s growth, celebrating the hard work of your employees in elevating the company to a higher level.
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Bonus on Repeat Customers
Guests in hotel business aren’t customers of the business but the employees themselves, since it’s their quality of service and attitude that attracts the customer in the first place, motivating them to return as repeat customers.
Majority of the elite hotel chains offer opulent infrastructure and diverse amenities, but in the end it is the quality of employees that entices and enchants the guest into an immersive experience, making it absolutely necessary to offer bonus to employees on repeat guests.
Prioritising Employee Work-Life Balance
With the advent of digitisation, it’s high time that hotel businesses implement and integrate cutting edge Automation technology into their working, as an effective way to streamline, optimise manual tasks reducing the onus of work from employees and giving them an opportunity to enhance their work-life balance.
Hotel Staff- The Foundation of Hotel’s Success
Human Resource Managements is not a luxury but an absolute necessity now, a testament for hotels to showcase their devotion towards improving productivity, and charting a path for personal as well as professional growth for their employees.
The only way for the hotel landscape to transcend boundaries and head on a surging growth journey is to prioritise the holistic development of its staff.
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Conclusion
In Conclusion, the vital importance of effective human resource management in driving the success of hotels cannot be emphasized enough. By placing a strong emphasis on employee development, aligning incentives with customer satisfaction, and incorporating automation to enhance work-life balance, hotels can set themselves apart in the competitive hospitality landscape.
Recognizing and appropriately rewarding staff for their contributions, coupled with incentives tied to company growth, are essential measures for ensuring sustained success. Ultimately, the hotel staff plays a foundational role in the industry’s achievements, and investing in their comprehensive development is crucial for unleashing the full potential of strategic human resource management.